In China

BaShiBaShi. Sichuan province (Good practice to give visibility to sustainable products and services).

In May, 2014, green food companies from Bazhong, a northeast city in Sichuan Province, have introduced a brand called “BaShiBaShi” (literally means green food from Bazhong tastes good). This brand is supported by the Bazhong government and includes various green foods such as ecological poultry, fine-quality fruit and vegetables and so on. “BaShiBaShi” could highlight the features and advantages of Bazhong green foods, which are good for its promotion to outer markets.

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Green food labeling program in Bole. Xinjiang Province. (Good practice to give visibility to sustainable products and services).

To differentiate cucumbers produced by a agricultural corporative from others, this corporative has acquired a green food certificate from Ministry of Agriculture. Then confirmed by local government, their cucumber has been authorized to put a Green Cucumber label so that it can be sold with the promise of “A Bite of Green, A Bite of Safety”.

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Beichen Green Food Store. Heilongjiang Province (Good practice to facilitate accessibility to Eco-friendly products by consumers).

In Heilongjian Province, some green food stores are also trying innovations. Flaship store of Beichen Green Food is such an example.

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Plan of Green Food Marketing. Heilongjiang Province (Good practice to rise awareness).

Located in the northeast part of China, Heilongjiang Province has recently published a scheme named “Plan of Green Food Marketing in Heilongjiang Province”, which is specialized in market promotion for green food.

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E-commerce platform for green food marketing in Greater Khingan Mountain. Heilongjiang Province (Good practice to facilitate accessibility to Eco-friendly products by consumers.

Greater Khingan Mountains , an area in Heilongjiang province, is actively building its green food distribution channels.

36 green food enterprises have set their own sites in this platform, in which 12 series and 458 types of green food products are on sale.

Besides the e-business channel, flagship stores, direct-sell stores and supermarkets of this area are also included to promote green food marketing.

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Methodology for Sustainable Grassland Management (SGM)

grasslandHundreds of millions of people around the world rely on grasslands to feed the livestock which are the foundation of their livelihoods. Yet poor land management has left large swathes of the world's grasslands degraded - an environmental problem which also has direct implications for livestock-dependent communities.

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Project coordinator: GAIA
Mr. Jokin Garatea / Mrs. Begoña Benito

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